June 30, 2015

Native Grill Food Truck

Native Grill is a Utah based food truck business operating in Salt Lake City. Odin was hired to establish its branding and produce creative literature. Opting for a trendy look and feel we developed this bold & interesting brand identity. An emphasis was placed on heritage, and the eagle’s powerful symbolism related to the south western headdress. We additionally created bespoke alphabet to use and support the brand.