ADVENTURE & FEARLESSNESS
Born in 1982 working-class rural England, a descendant of Norwegian Vikings, Odin has traveled many lands in pursuit of life, love and learning. His mission is to bring these professional and personal adventures into his work using considered, well-rounded craftsmanship to tell brand stories.
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I am from England. I am proud of our design and architecture. Our people are hard-working, salt-of-the-earth type folks. •• My Viking ancestors are farming settlers to The Kingdom of East Anglia from The Kingdom of Norway. This is the inspiration that fuels the Odin brand.
Born in Norwich of East Anglia. •• I spent my childhood in Swaffham and graduated from Springwood Highschool in King’s Lynn, 1998. •• I gained a GNVQ, 1999 and National Diploma, 2000 with distinctions from the College of West Anglia, Norfolk, England.
In 2001 I left home for further education. •• I completed a Higher National Diploma, 2003 in Graphic Communication from Newham Collage in East London and went on to University. •• I received a Bachelor of Arts Degree from the University for the Creative Arts in 2005.
During my freshman year of 2001 I worked a part-time job helping in a reprographics department for a local printing company, Listawood Ltd. I learnt how to use a mac and set artwork for various printing processes. •• At Newham Collage East London 2003 our class went on an exchange trip to Patras, Greece. Students worked for two weeks with volunteer businesses and preformed basic design tasks as needed. •• Between 2004/05 I was successful in securing several large branding agency internships at FutureBrand, Start Creative & Elmwood London. I took briefs from senior designers to come up with concepts and mood boards through to design and artwork for brands such as Virgin Atlantic, Barclays, Unilever & Dyson. •• In 2005 I approached a Creative Studio where I used to live in Greenwich. This lead to my first full-time junior role working as an infographics & exhibition designer for brands such as Historic Royal Palaces, National Maritime Museum, Transport for London & British Broadcasting Corporation.
In 2008 I decided to pursue a freelancing career, and although I didn’t have enough clients to do that full-time, I supplemented my design work with an evening job at a local supermarket. •• I started to build recommendations from designers and studio managers and in turn my freelance business grew. I was invited to go into agencies for months at a time or work remotely for a few days. •• This was an exciting time as a young professional, I was designing for some amazing brand firms with clients such as Royal Jet and a dozen mid-sized design & advertising agencies across London. •• By 2010 I wanted to travel and felt I could take my freelancing abroad. I communicated my plans to clients, and with positive encouragement it was fated. In 2011, I left England with a 12 month Australian work visa and a six month contract at Sydney based Advertising firm Banjo.
By 2012 I was 30 years old and stoked on traveling and working remotely with just a MacBook Pro and any internet connection I could find. I would stay at friends houses, hostels, hotels and camp in national parks spending everything on trains, planes & automobiles, & bicycles, & sometimes even horses. The rewards were amazing and to be able to spend Christmas in Morocco, Baja in Spring and the Summer in the Netherlands was food for the soul. •• Over the next 5 years I would continue to work and travel 27 countries over 5 continents. I worked with brands such as Connect Hearing Australia, Caribbean Tourism Board, The Global Canopy Programme and Dutch foundation Wallbreakers. •• While I was building some life experience I was also building a relationship •• f
In 2008 I decided I wanted to be freelance, and although I didn’t have enough clients to do that full-time I supplemented my design work with an evening job at a local supermarket. •• I started to get recommendations from designers and studio managers and in turn my freelance business grew. I was invited to go into their studios for months at a time or work from home for a few days. •• This was a really exciting time as a young professional in Central London, I was contracting for three, UK top ten branding agencies and a dozen mid-sized design, advertising and marketing studios all over the city. •• By 2010 I wanted to see the world and started asking my clients to work more remotely in the hope they would continue to do so as I made plans to leave the country. In 2011, I left England with a 12 month Australian work visa and a six month contract with Sydney based Advertising firm Banjo.