Odin is founded by an English designer with Norwegian heritage currently based out of  Southern California.

Carl Graves graduated from The University for the Creative Arts with a BA Hons Degree in Graphic Communication in 2005. He transitioned into the industry by securing several branding agency internships with FutureBrand, Start Creative and Elmwood Branding all in Soho, London. These internships grew into a diverse freelance career over the next 20 years where he gained personal and professional experience in Branding and Advertising agencies across Europe and Australia.

Carl is proficient with Adobe’s Creative Suite and has designed branding, illustrations, packaging, digital media, and advertising for such brands as Unilever, London Underground and Virgin Atlantic. After settling in California he has worked on projects for the Topanga Messenger Newspaper, Los Angeles Fire Dept. and The Getty Conservation Institute.

Carl loves to explore and learn. He has personal achievements such as professional gymnast and Taekwondo instructor and enjoys leather crafting, calligraphy and growing craft cannabis. Most recently, he completed a 12 month sabbatical as an engine mechanic, resulting in an automotive service excellence qualification.

Feeling refreshed and ready for war, Odin is looking to forge new relationships specifically within California’s recreational cannabis sector, the automotive industry, and Nike Sportswear.

FutureBrand

“Carl has been a great help to the London FutureBrand studio working with a variety of design teams and brands on; packaging for Silvikrin; brand guidelines for Alton Towers (UK theme park, part of the Tussauds Group); retail environments for Celtel (Telecoms). He has been hardworking, enthusiastic and a pleasure to have around.”

Kate Mckay, Senior Designer

Start Creative

“I am delighted to supply a reference for Carl. He proved himself to be extremly willing, hardworking, a good team player and a quick learner. We would gladly have Carl back and can also recommend him highly to other agencies.”

Sarah Jackson, Senior Designer

Elmwood London

“I’ve been really impressed with Carl in the relatively short time I’ve worked with him. Aside from a great design eye and solid artworking skills he is also incredibly hard-working and will go out of his way to ensure a job gets done properly and on time. I would have no hesitation in recommending him to other companies.”

Richard Howarth, Project Manager

Positive

“Carl has solid all round creative skills, from print to web design and who can be briefed and left to get on with and manage his own work. He shows understanding of briefs and the briefing process and asks all the right questions. He is a nice and helpful guy to have in the studio and who is a pleasure to work with. All in all Carl is a very good freelance creative designer”.

Simon Cowburn,  Head of Artwork

Plus Two

“We have used Carl extensively for a wide range of projects for our clients’ and have been constantly impressed with the quality of his work, his attitude and his unflappable nature. Carl goes over and above the norm constantly, and impresses us with his fantastic design work, his speed and his design skills. He is a great asset to our studio environment when he is here, joins in with the banter, and makes a great cuppa”.

Robin Hamilton, Creative Director
© 2022, Odin Design Group. All rights reserved.

A Creative Graphic Arts studio that specializes in Branding, Logos, Illustration & Typography.
Odin has twenty years of professional experience working with top tier Branding, Advertising and Digital agencies across the world, and believes this makes him stronger.

# AVAILABLE FOR HIRE

ABOUT ODIN

Odin is founded by an English designer with Norwegian heritage currently based out of  Southern California.

Carl Graves graduated from The University for the Creative Arts with a BA Hons Degree in Graphic Communication in 2005. He transitioned into the industry by securing several branding agency internships with FutureBrand, Start Creative and Elmwood Branding all in Soho, London. These internships grew into a diverse freelance career over the next 20 years where he gained personal and professional experience in Branding and Advertising agencies across Europe and Australia. Carl is proficient with Adobe’s Creative Suite and has designed branding, illustrations, packaging, digital media, and advertising for such brands as Unilever, London Underground and Virgin Atlantic. After settling in California he has worked on projects for the Topanga Messenger Newspaper, Los Angeles Fire Dept. and The Getty Conservation Institute.

Carl loves to explore and learn. He has personal achievements such as professional gymnast and Taekwondo instructor and enjoys leather crafting, calligraphy and growing craft cannabis. Most recently, he completed a 12 month sabbatical as an engine mechanic, resulting in an automotive excellence qualification.

Feeling refreshed and ready for war, Odin is looking to forge new relationships specifically within California’s recreational cannabis sector, the automotive industry, and sportswear branding.

NE CRAFTSMAN. COMPOSED AND CONSIDERED GRAPHIC DESIGN. KEEPING THINGS SIMPLE.

A PERSONABLE SERVICE FROM BRIEFING TO COMPLETION, BY SENIOR DESIGNER AND ART DIRECTOR, CARL GRAVES, BA.

CLIENTS HIRE ODIN FOR ETHICAL DESIGN WORK THAT TRANSLATE THEIR IDEAS SUCCESSFULLY. ODIN VALUES STRATEGY, CREATIVITY AND ATTENTION TO DETAIL.

CONTACT

A FEARLESS DESIGN STUDIO BATTLING TO MOTIVATE AUDIENCES THROUGH CREATIVE CRAFTSMANSHIP.

I look forward to hearing from you. For new business please contact the studio on: +1 (805) 256-9885
For general inquiries, please email: info@madebyodin.com

FutureBrand

“Carl has been a great help to the London FutureBrand studio working with a variety of design teams and brands on; packaging for Silvikrin; brand guidelines for Alton Towers (UK theme park, part of the Tussauds Group); retail environments for Celtel (Telecoms). He has been hardworking, enthusiastic and a pleasure to have around.”

Kate Mckay, Senior Designer

Start Creative

“I am delighted to supply a reference for Carl. He proved himself to be extremly willing, hardworking, a good team player and a quick learner. We would gladly have Carl back and can also recommend him highly to other agencies.”

Sarah Jackson, Senior Designer

Elmwood London

“I’ve been really impressed with Carl in the relatively short time I’ve worked with him. Aside from a great design eye and solid artworking skills he is also incredibly hard-working and will go out of his way to ensure a job gets done properly and on time. I would have no hesitation in recommending him to other companies.”

Richard Howarth, Project Manager

Positive

“Carl has solid all round creative skills, from print to web design and who can be briefed and left to get on with and manage his own work. He shows understanding of briefs and the briefing process and asks all the right questions. He is a nice and helpful guy to have in the studio and who is a pleasure to work with. All in all Carl is a very good freelance creative designer”.

Simon Cowburn,  Head of Artwork

Plus Two

“We have used Carl extensively for a wide range of projects for our clients’ and have been constantly impressed with the quality of his work, his attitude and his unflappable nature. Carl goes over and above the norm constantly, and impresses us with his fantastic design work, his speed and his design skills. He is a great asset to our studio environment when he is here, joins in with the banter, and makes a great cuppa”.

Robin Hamilton, Creative Director

© 2022, Odin Design Group. All rights reserved.